Browsing Tag
marketing
Deloitte Unveils A New Marketing AI Solution or Life Science Companies
77% of surveyors said their organization considers “digital innovation as a competitive differentiator” according to a recent Deloitte survey. So, to help, Deloitte reported introducing CognitiveSpark – an AI precision engagement solution for marketing that allows life sciences companies to…
Google Upgrades Google Analytics with Machine Learning
Now clients using Google Analytics can get privacy-safe customer insights as Google announces updates to its web analytics service. Advertisers can use machine learning to model conversions in Google Ads with the new enhancements, thereby enhancing the understanding of a…
Google Reveals Latest Privacy-Safe Measurement Solutions
Helping clients get the most out of their marketing investments while ensuring utmost safety, Google announced new product launches, which will be aired via Google Marketing Livestream on May 27th. The latest privacy-safe offerings future-proof businesses’ measurements by allowing them…
Blueshift Secures $30 Million for its Enterprise Customer Data Platform
A start-up called Blueshift is revolutionizing marketing with its AI-led integrated approach. The company announced garnering a 30 million Series C investment to jumpstart its operations in new markets, expand its technology and further strengthen its customer data platform (CDP)…
JumpCloud Closes Series E at $100 Million; Appoints New Chief Revenue Officer
After securing $75 million in November 2020, JumpCloud reported closing its oversubscribed Series E growth round with a whopping $100 million. The fresh $25 million capital allows JumpCloud to expand its sales, product development and marketing globally. The Directory-as-a-Service (DaaS)…
Tive Scores $12 Million Investment to Optimize the Global Supply Chain
The platform that captures real-world data to inform supply chain decisions, Tive announced closing its Series A funding round, led by Two Sigma Ventures and RRE Ventures, with $12 million. This influx of capital will help Tive launch its new…
Invoca Launches 3 Latest Conversation Intelligence Solutions
Invoca’s AI-powered conversation intelligence platform is now going beyond marketing and offering services to sales, eCommerce, and customer experience teams, the company announced. The three new solutions will help businesses understand conversation data and activate it across their technology stack…
